Wistia
The video marketing platform for business
About Wistia
Wistia is an advanced video hosting and analytics platform primarily aimed at businesses and professional content creators. Launched in 2006, Wistia differentiates itself from other video hosting services by offering a suite of powerful marketing and analytics tools specifically designed to help businesses understand viewer engagement and optimize their video content for marketing purposes. With Wistia, users can host high-quality videos, customize video players to match their branding, and embed these videos seamlessly on their websites or blogs. One of the key features of Wistia is its detailed analytics, which provides insights into how viewers interact with videos, including heatmaps of viewing behavior, engagement rates, and viewer drop-off points. This data is invaluable for businesses looking to refine their content strategy and improve viewer engagement. Additionally, Wistia offers lead capture tools and integrates with various marketing software, enabling users to generate leads directly from their videos. Its focus on business-oriented features, user-friendly interface, and customization options make Wistia a preferred choice for companies looking to use video content as a central part of their digital marketing and communication strategies.
Wistia Pricing
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Wistia offers a range of video hosting plans that cater to businesses of all sizes. From free plans for those just starting out to advanced plans for large-scale video marketing strategies, Wistia's features facilitate video hosting, powerful marketing integrations, and analytics.
Free Plan: This plan is great for starting with Wistia's video hosting services, offering customizable player color, controls, video SEO, and chapters. It also includes screen and webcam recording with a maximum length of 15 minutes and basic editing features.
Plus Plan ($19/month): Upgrading to the Plus Plan increases the recording length to 30 minutes and adds lead capture forms and time-coded comments. It includes 20 media pieces and 75 in media limits, with extra media costing $2.00 each and up to 100 archived media.
Pro Plan ($79/month): This plan is designed for professional use, extending recording time to 60 minutes and providing full access to all background music tracks. It adds password protection, custom calls to action, and the ability to create up to 5 channels. The media limit is 500 with an extra cost of $1.00, and up to 500 can be archived.
Advanced Plan ($319/month): Aimed at businesses needing advanced features, this plan offers unlimited channels and a media limit of 2,000 with a reduced extra media cost of $0.50. It also includes all Pro features, marketing automation, and advertising integrations, with an archive limit of 2,500 media.
Wistia Reviews
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