Bynder vs Brandfolder: Which Digital Asset Management is Better in 2025?
Which Digital Asset Management is right for you — Bynder or Brandfolder? In this Bynder vs Brandfolder comparison we’ll go through their pricing, features and alternatives so you can make the right decision.
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Features
Essentials
Sharing & Security
Proofing & Workflow
Pricing Comparison
Bynder Pricing
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Bynder offers enterprise-style pricing, providing custom quotes tailored to your specific needs. They do not publish a price list; instead, pricing depends on factors such as the number of users, storage volume, and the specific modules or add-ons required (Bynder offers packages like DAM Basic, DAM + Creative Workflow, and Brand Guidelines, among others). Generally, Bynder is known to be on the higher end of the pricing spectrum, reflecting its status as a comprehensive solution. There’s no free plan, and typically no self-service monthly plan either – contracts are usually annual. Bynder does, however, offer tailored packages for different company sizes (they even have sections on their site for Small & Midsize vs. Enterprise solutions, hinting that pricing can scale).
Brandfolder Pricing
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Brandfolder’s pricing is not published publicly, reflecting its enterprise-focused approach. The company’s Capterra page says that pricing starts at $1,600 per feature. It offers tailored plans based on storage, users, and feature add-ons – prospective customers work with Brandfolder’s sales team to get a quote that fits their needs. There is no free tier, and features like additional admins or advanced add-ons may incur extra cost (as noted by some users). Brandfolder offers free demos and a sandbox environment for evaluations, but generally, you can expect a premium, custom pricing model. If budget transparency or a self-serve signup is needed, alternatives with published pricing or free trials might be preferable.
Digital Asset Management Alternatives
Did you consider other alternatives to Bynder and Brandfolder? Check out these Top 3 Digital Asset Management alternatives.
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