Air.inc

Air is a cloud-based Creative Operations platform that combines features of a digital asset manager and a collaborative workspace. In simpler terms, it’s a place where creative teams can store all their visual assets (photos, videos, design files, etc.) and collaborate on them in real time – organizing files on visual boards, adding comments/annotations, tracking versions, and managing projects. It’s often described as a modern, visual DAM built for creatives, offering a more intuitive experience than traditional enterprise DAM software.

Air is ideal for creative and marketing teams that produce a high volume of visual content and require a more effective way to manage it than generic cloud drives. This includes design teams, content marketers, social media teams, agencies, and startups. Because of its ease of use, even non-technical stakeholders (like clients or executives) can engage with Air for reviewing and approving assets. Teams that value a visually appealing interface and tight integration with tools like Slack, Adobe CC, or Figma will benefit. However, Air is less suited for very rigid enterprise environments that require complex metadata or regulatory compliance – it’s geared more toward fast-paced, creative workflows.

The main differences are usability and workflow focus. Air features a highly visual, board-based interface (similar to Pinterest or Trello) rather than the folder trees of traditional DAMs. It forgoes some heavy enterprise features (such as in-depth rights management or complex metadata forms) in favor of simplicity: drag-and-drop organization, quick tagging, and powerful keyword search. Air also includes Kanban boards and task management elements, blurring the line between asset management and project management (something traditional DAMs don’t usually have). Additionally, Air offers transparent pricing and self-serve onboarding, whereas many DAMs require lengthy sales processes. In short, Air is built for ease and speed, tailored to creative processes, whereas traditional DAMs often cater to broader enterprise content governance.

Yes. Air offers a Free plan that lets you use the platform with some limitations. The free tier includes up to 5 GB of storage, 50 boards, and 2 team members. This is great for trying out Air or handling a small project. Many features of Air are available in the free version, so you can get a real feel for it. If you outgrow it, Air offers paid plans (Plus and Pro) that increase your storage and user count. There’s also a free trial of paid features – you can start a trial without a credit card to test things like larger storage or advanced features for 14 days. So, Air is quite accessible for evaluation and for individuals or small teams that have relatively modest needs.

Air uses a straightforward but flexible permissions model. Within your Air workspace, you can invite team members who can see and collaborate on everything by default. For more control, you organize assets into Boards, and you can share boards with specific people or teams. Air also allows sharing with external stakeholders via share links – e.g., you can send a client a link to a Board or a specific asset for review, even if they don’t have an Air account. In terms of permission granularity, you can mark boards as view-only for certain users, and on paid plans, you can create guest reviewers who can comment but not edit content. However, Air’s permission settings are not as intricate as some enterprise systems. Most teams find Air’s approach sufficient: it’s easy to share widely for collaboration, but also restrict certain boards when needed. The platform continues to evolve in this area (users have requested more nuanced access controls in some reviews