Air.inc vs Bynder: Which Digital Asset Management is Better in 2025?

Which Digital Asset Management is right for you — Air.inc or Bynder? In this Air.inc vs Bynder comparison we’ll go through their pricing, features and alternatives so you can make the right decision.

Air.inc

Air is a modern DAM platform that serves as a visual workspace for creative teams. It combines digital asset management with collaboration features to help teams collect, organize, review, and share visual content effortlessly. Designed to “automate Creative Ops,” Air is geared toward fast-moving creative and marketing teams – it offers an intuitive interface (think of a Pinterest-like board meets folder system) with powerful search and version control, enabling teams to eliminate the chaos of cloud drive folders and streamline their creative workflow.

Best Air.inc Alternative

Bynder

Bynder is a leading enterprise Digital Asset Management platform that helps brands streamline content creation, management, and distribution with an intuitive user interface and rich set of integrations. Known for its robust feature set and strong customer support, Bynder provides a single source of truth for all brand assets, enabling marketing and creative teams to collaborate efficiently and ensure brand consistency across all channels.

Best Bynder Alternative

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Features

Essentials

Email Notifications

Watermarking

Feature Requests

Sharing & Security

Private Galleries

Custom Domain

Watermarking

Track Activity

Password Protection

Website Embed

Collaborators

Team Members

Proofing & Workflow

Track Activity

Version Control

Favorites

Comments

Annotations

Approval Status

Approval Limits

Color Labels

Custom Labels

Review Filter

Pricing Comparison

Air.inc Pricing

Pricing details and plans of Air.inc (air.inc)

Air offers a more transparent pricing model than many DAMs, with self-serve plans and a free tier. Air has a Free plan which includes 5 GB storage, up to 50 boards, and 2 team members. Plus and Pro plans are offered on a per-user, per-month basis (for example, previously priced at around $10/user for Plus and $25/user for Pro, although pricing was restructured in 2024). These paid plans increase storage, board limits, and add advanced features (like unlimited version history, advanced permissions, SSO, etc.). You can find the plans and prices on their website and even purchase online for teams up to a certain size. They also offer an Enterprise plan for larger organizations, which involves custom pricing (with higher storage, dedicated support, and security features). Notably, Air has promoted no hidden fees – unlike some traditional DAMs, which typically charge extra for onboarding or support with standard plans. One caveat: Air has adjusted pricing as it’s grown, so existing customers have seen increases (community chatter mentions a jump in early 2024). Still, compared to big enterprise DAMs, Air’s entry cost is lower, and you can start free and upgrade as needed, which is part of its appeal to growing teams.

Bynder Pricing

Pricing details and plans of Bynder (bynder.com)

Bynder offers enterprise-style pricing, providing custom quotes tailored to your specific needs. They do not publish a price list; instead, pricing depends on factors such as the number of users, storage volume, and the specific modules or add-ons required (Bynder offers packages like DAM Basic, DAM + Creative Workflow, and Brand Guidelines, among others). Generally, Bynder is known to be on the higher end of the pricing spectrum, reflecting its status as a comprehensive solution. There’s no free plan, and typically no self-service monthly plan either – contracts are usually annual. Bynder does, however, offer tailored packages for different company sizes (they even have sections on their site for Small & Midsize vs. Enterprise solutions, hinting that pricing can scale).