Acquia DAM vs Air.inc: Which Digital Asset Management is Better in 2025?

Which Digital Asset Management is right for you — Acquia DAM or Air.inc? In this Acquia DAM vs Air.inc comparison we’ll go through their pricing, features and alternatives so you can make the right decision.

Acquia DAM

Acquia DAM (formerly Widen Collective) is an enterprise digital asset management solution that helps brands organize and distribute content across teams, tools, and channels. Aimed at large marketing and product-centric organizations, it offers an easy-to-use yet highly configurable platform for managing a company’s entire content library in one place. Acquia DAM is known for its flexible metadata schema, powerful search, AI auto-tagging, and tight integrations with other systems, making it a go-to for enterprises seeking brand consistency and efficiency in content operations.

Best Acquia DAM Alternative

Air.inc

Air is a modern DAM platform that serves as a visual workspace for creative teams. It combines digital asset management with collaboration features to help teams collect, organize, review, and share visual content effortlessly. Designed to “automate Creative Ops,” Air is geared toward fast-moving creative and marketing teams – it offers an intuitive interface (think of a Pinterest-like board meets folder system) with powerful search and version control, enabling teams to eliminate the chaos of cloud drive folders and streamline their creative workflow.

Best Air.inc Alternative

Compare
Features

Essentials

Email Notifications

Watermarking

Feature Requests

Sharing & Security

Private Galleries

Custom Domain

Watermarking

Track Activity

Password Protection

Website Embed

Collaborators

Team Members

Proofing & Workflow

Track Activity

Version Control

Favorites

Comments

Annotations

Approval Status

Approval Limits

Color Labels

Custom Labels

Review Filter

Pricing Comparison

Acquia DAM Pricing

Acquia DAM uses a custom pricing model tailored to each client’s needs. There are no public price lists. Instead, Acquia will assess factors such as the number of users, storage volume, and modules (e.g., you might license the DAM core, with add-ons for PIM, Templates, or additional integrations) to provide a quote. In general, it’s considered a premium enterprise solution, so pricing will reflect that. There is no free tier, but Acquia may offer a sandbox or trial period for evaluation if you work with their sales team. According to third-party data, Acquia DAM plans often start in the five-figure annual range, scaling up based on usage. If transparency or self-serve pricing is important, you won’t find that on their website, and you’ll need to contact Acquia for a custom proposal.

Air.inc Pricing

Pricing details and plans of Air.inc (air.inc)

Air offers a more transparent pricing model than many DAMs, with self-serve plans and a free tier. Air has a Free plan which includes 5 GB storage, up to 50 boards, and 2 team members. Plus and Pro plans are offered on a per-user, per-month basis (for example, previously priced at around $10/user for Plus and $25/user for Pro, although pricing was restructured in 2024). These paid plans increase storage, board limits, and add advanced features (like unlimited version history, advanced permissions, SSO, etc.). You can find the plans and prices on their website and even purchase online for teams up to a certain size. They also offer an Enterprise plan for larger organizations, which involves custom pricing (with higher storage, dedicated support, and security features). Notably, Air has promoted no hidden fees – unlike some traditional DAMs, which typically charge extra for onboarding or support with standard plans. One caveat: Air has adjusted pricing as it’s grown, so existing customers have seen increases (community chatter mentions a jump in early 2024). Still, compared to big enterprise DAMs, Air’s entry cost is lower, and you can start free and upgrade as needed, which is part of its appeal to growing teams.